1 AIT Asian Institute of Technology

Management of Strategic Assets for Competitiveness of Construction Organizations

AuthorPiyanut Vorasubin
Call NumberAIT Diss. no.CM-07-07
Subject(s)Construction industry--Management
Strategic planning

NoteA dissertation submitted in partial fulfillment of the requirements for the degree of Doctoral Engineering in Construction Engineering and Infrastructure Management, School of Engineering and Technology
PublisherAsian Institute of Technology
Series StatementDissertation ; no. CM-07-07
AbstractThis study focuses on the management of strategic assets by construction firms in order to achieve competitiveness with the following three objectives: 1) to identify the strategic assets underlying core capabilities of construction firms in the Thai construction industry; 2) to explore how strategic assets drive the performance of Thai construction firms; 3) to propose a methodology which guides the construction firms to effectively manage strategic assets for the competitiveness of their organizations. The pre-survey consisted of four case studies and in-depth interviews with industry experts. From pre-survey results and previous literature, a preliminary list of 106 resources and competencies valuable to construction firms was developed. The questionnaire was then designed using these 106 items, categorized under six organizational capabilities: marketing, procurement, construction, financial, business management, and learning and innovation. Questionnaires assessing the level of importance given to these resources and competencies were sent to 1,027 Thai construction firms, out of which 258 sets were returned. Using the factor analysis technique, these 106 items were reduced to 14, termed as the strategic assets. To identify how these assets drive the firms’ performances, they were classified into direct and support strategic assets. The direct strategic assets were those directly related to the firms’ products and services, including excellent reputation, exceptional client relations, strong networking, strong bargaining power, efficient construction technology, and professional project management. The eight support strategic assets, which were indirectly related to the firms’ products and services, included financial stability, effective risk and investment management, explicit strategic management, positive organization culture, efficient information technology, excellent human resources management, effective learning organization, and continuous development and innovation. Multiple regression analysis was used to explain how each support strategic asset affects each direct strategic asset. The framework in managing these assets was developed by stressing the important role of developing explicit strategic management together with excellent human resources management and positive organization culture. These three strategic assets are the key drivers in generating and upholding effective learning organization and continuous development and innovation which are required for sustainable competitiveness of construction firms. Based on the 14 strategic assets found, recommendations were made for managers of construction firms as follow:1) create organizational motivation; 2) develop strong operational foundation; 3) create encouraging working environment; and 4) develop technological excellence.
Year2007
Corresponding Series Added EntryAsian Institute of Technology. Dissertation ; no. CM-07-07
TypeDissertation
SchoolSchool of Engineering and Technology (SET)
DepartmentDepartment of Civil and Infrastucture Engineering (DCIE)
Academic Program/FoSConstruction Engineering and Infrastructure Management (CM)
Chairperson(s)Chotchai Charoenngam;
Examination Committee(s)Ogunlana, Stephen O. ;Swierczek, Fredric W. ;Rowlinson, Steve;
Scholarship Donor(s)Kasetsart University, Thailand;
DegreeThesis (Ph.D.) - Asian Institute of Technology, 2007


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