1 AIT Asian Institute of Technology

Study of implementing web travel software solution for : a traditional travel agency

AuthorGulomshoev, Alovatsho
Call NumberAIT Proj. no.SM-13-05
Subject(s)Travel agents
Software compatibility

NoteA project report submitted in partial fulfillment of the requirement for the degree of Master of Business Administration
PublisherAsian Institute of Technology
Series Statement
AbstractThis project report shows the details of helping a traditional travel agency to find a web software solution as one of its tools in finding an alternative strategy in the travel market to respond to the risk imposed by the internet penetration. The report includes details of studying the current core functions of the travel agency and proposed alternative of performing those functions through a web software application. Using financial assumptions provided by the firm, it further shows analysis of the return on investment, by calculating basic financial metrics such as NPV, Payback Period and IRR, best and worst case scenarios of the investment outcomes and finding specific financial assumptions of the firm that carry the most potential impact on the returns from investment, using spreadsheet calculation. The report uses assumptions provided by the firm. It ends with a conclusion and recommendations on the most appropriate strategies and their implications in order to avoid a negative return on the firm’s investment, provided such investment is made.
Year2013
Corresponding Series Added Entry
TypeProject
SchoolSchool of Management (SOM)
DepartmentOther Field of Studies (No Department)
Academic Program/FoSMaster of Business Administration (MBA) (Publication code=SM)
Chairperson(s)Donyaprueth Krairit
Examination Committee(s)Supasith Chonglerttham;Juthathip Jongwanich
DegreeProject (M. B.A.) - Asian Institute of Technology, 2013


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