Customers' perception on online banking system in Myanmar | |
| Author | Ye Wana Hlaing |
| Call Number | AIT Proj. no.SM-15-02 |
| Subject(s) | Banks and banking--Myanmar Bank management--Myanmar Internet banking--Myanmar |
| Note | A project study submitted in partial fulfillment of the requirements for the degree of Master of Business Administration |
| Publisher | Asian Institute of Technology |
| Series Statement | |
| Abstract | Although online banking was adopted for long time ago in other countries, it will be very new for Myanmar due to several reasons. Recently some Myanmar local banks had launched online banking system and the rest banks are also trying to offer that new service very soon. On the other hand, people are not familiar with banking processes, however , they used to apply internet in their daily life and work. Thus, this paper aims to examine customer s’ awareness toward online system among Myanmar people. Moreover, it target s to figure out significant factors that influence on customer perception to online banking system in Myanmar. This paper can fulfill customers’ perception and bank s can refer to it for betterment of service and business activities related to online banking in Myanmar. |
| Year | 2015 |
| Corresponding Series Added Entry | |
| Type | Project |
| School | School of Management (SOM) |
| Department | Other Field of Studies (No Department) |
| Academic Program/FoS | Master of Business Administration (MBA) (Publication code=SM) |
| Chairperson(s) | Donyaprueth Krairit |
| Examination Committee(s) | Sununta Siengthai;Badir, Yuosre |
| Scholarship Donor(s) | Ministry of Foreign Affairs, Norway |
| Degree | Project (M. B.A.) - Asian Institute of Technology, 2015 |