| Author | Jezequel, Eleonore |
| Note | A research submitted in partial fulfillment of the requirements for the
degree of master of business administration
|
| Publisher | Asian Institute of Technology |
| Abstract | Managing employees’ performance and trying to improve it should be a major concern
for companies since it has a direct impact on its success or failure. This should be even
more important for multinational companies who are operating in several countries and
have to be both globally and locally competitive. When implementing a performance
management system, they might face some cultural issues at the subsidiary level.
This research studies the impact of Thai national culture on the perception of
performance management processes. It has been based on literature review and on the case
study of a German firm operating in Bangkok, in order to gather qualitative data and to
obtain a deep understanding of Thai culture’s specificities and their consequences on how
performance should be assessed and managed.
The interviews conducted at the subsidiary level highlighted the impact of national
culture on performance management process. The findings of these interviews included the
fact that the process should not be entirely centralized from the parent company and that it
should be adapted to Thai culture by taking into account the collective dimension of Thai
society and the importance of the relationships between colleagues. |
| Year | 2016 |
| Type | Research Report |
| School | School of Management (SOM) |
| Department | Other Field of Studies (No Department) |
| Academic Program/FoS | Master of Business Administration (MBA) (Publication code=SM) |
| Chairperson(s) | Yukongdi, Vimolwan; |
| Examination Committee(s) | Sununta Siengthai;Badir,Yuosre ; |
| Scholarship Donor(s) | EDHEC Business School, France - AIT; |