1 AIT Asian Institute of Technology

Reengineering the business process of gas stations in Thailand through information technology

AuthorManisa Sawatpanit
Call NumberAIT RSPR no. SM-00-33
Subject(s)Reengineering (Management)--Thailand
Information technology--Thailand

NoteA research study submitted in partial fulfillment of the requirement for the degree of Master of Business Administration., School of Management
PublisherAsian Institute of Technology
Series StatementResearch studies project report ; no. SM-00-33
AbstractIn a world of rapid flux, organizations must change their priorities from a traditional focus on planning, control, and managed growth, to emphasized speed, innovation, flexibility, quality, service and cost. It is virtually impossible to retrofit organizations into this new reality. Reengineering is the only solution. Reengineering begins with process design, but inevitably moves through all facets of the organization. It leads to an organization that differs from the old one in all respects. Reengineering make organizational process efficient and effective than before. Reengineering not only helps the organizations in preparing for the further challenges, but also provides a path to follow and to become a leader in the industry as an early starter. The most important lesson became self-evident: there are only two kinds of companies - those that are changing and those that are going out of business. The economic downturn in Thailand affect to many businesses. The oil retail business also was affected by that crisis. The main problems are due to the high cost and operating cost. Consequently, the reengineering is an alternative solution to solve the problems. Therefore, this research is focused to find the problems, causes and solution to solve the problems in key activities which affect to the high operating cost. The main research methodology is a 5 step reengineering. The finding data are shown in fish bone diagram and data flow diagram classified by manual and computerized operation. The main problem key activities are shift change, inventory management, government reporting system, order processing, and credit sale. The new model is developed with some selected technologies such as EPoS, PDT, and computer software application. It can eliminate identified problem and create the competitive advantage to the gas stations.
Year2000
Corresponding Series Added EntryAsian Institute of Technology. Research studies project report ; no. SM-00-33
TypeResearch Study Project Report (RSPR)
SchoolSchool of Management
DepartmentOther Field of Studies (No Department)
Academic Program/FoSMaster of Business Administration (MBA) (Publication code=SM)
Chairperson(s)Igel, Barbara;
Examination Committee(s)D.B. Khang;Vatcharaporn Esichaikul;
Scholarship Donor(s)Asian Institute of Technology Partial Scholarship;
DegreeResearch Studies Project Report (M.B.A.) - Asian Institute of Technology, 2000


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