1 AIT Asian Institute of Technology

Entrepreneurial opportunity recognition process and new start-up creation :|ba closer look by analyzing "Belgian Chocolate Joint Stock Company"

AuthorTruong Thi Binh
Call NumberAIT RSPR no.SM-03-101
Subject(s)Entrepreneurship
Businesspeople
NoteA research study submitted in partial fulfillment of the requirements for the degree of Master of Business Administration, School of Management
PublisherAsian Institute of Technology
Series StatementResearch studies project report ; no. SM-03-101
Abstract"Tile entrepreneurial process starts with opportunity, not money, not strategy, not networks, not tile team, aud not tile business plan" (Timmons 1999). Bob Reiss, successful entrepreneur and author of Low-Risk, High-Reward (2000) says: "Entrepreneurship is the recognition and pursuit of opportunity without regard to the resources you currently control, with confidence that you can succeed, with the flexibility to change course as necessary, and with the will to rebound from setbacks." A key factor in Reiss's definition is that entrepreneurs undertake opportunities regardless of the resources the entrepreneur currently controls. I've known many people who say they'd love to start a business, but they just don't have the money to get started. Neither did many of history's greatest entrepreneurs like Michael Dell, who started his computer company in his college dorm room or many others. These successful entrepreneurs didn't start rich and successful. They ended rich and successful. Entrepreneurs find ways to acquire the resources they need to achieve their goals. One of those resources is capital. "Entrepreneurial" is often associated with venturesome or creative. Be creative in acquiring the resources you need to build and grow your business. Think outside the box and you'll improve your chances of acquiring what you need to succeed. At the heart of the entrepreneurship is "the creation and/or recognition of opportunities, followed by the will and initiative to seize these opportunities .. .it can occur - and fail to occur - in new firms and in old; in small firms and large; in fast and slow growing firms; in the private, not-for-profit, and public sectors; in all geographic points; and all stages of a nation's development, regardless of politics" (Timmons 1999). After providing a brief introduction to the entrepreneurship, the entrepreneur and the entrepreneurial process, the focus of the research is on understanding the opportunity recognition process through a combination of a detailed literature review and conducting interviews with the entrepreneurs of Belgian Chocolate Joint Stock Company in Vietnam.
Year2003
Corresponding Series Added EntryAsian Institute of Technology. Research studies project report ; no. SM-03-101
TypeResearch Study Project Report (RSPR)
SchoolSchool of Management (SOM)
DepartmentOther Field of Studies (No Department)
Academic Program/FoSMaster of Business Administration (MBA) (Publication code=SM)
Chairperson(s)Broustail, Francois Joel
Examination Committee(s)Sununta Siengthai; Singha Chiamsiri
Scholarship Donor(s)Government of France
DegreeResearch report (M.Sc.) - Asian Institute of Technology, 2003


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