A case study of Rock of Ages Cooperation and its position in a stagnant North American industry | |
| Author | Bronson, Jesse Douglas |
| Call Number | AIT RSPR no.SM-05-05 |
| Subject(s) | Stone industry and trade--North American Granite--North American |
| Note | A research study submitted in paitial fulfillment of the requirements for the degree of Master of Business Administration, School of Management |
| Publisher | Asian Institute of Technology |
| Series Statement | Research studies project report ; no. SM-05-05 |
| Abstract | Rock of Ages Corporation of Barre Vermont is the industry leader in the North American Granite market. For years they have been the pinnacle of success, capitalizing on years of accomplishment in a slow moving industry. Recently however, as China and India have become more industrialized, Rock of Ages has been losing ground due to antiquated machinery, process, and strategy. Indeed, Imports from abroad threaten the Rock of Age sand the industry throughout. The following research study found that unless Rock of Ages embraces 21st century globalization and internationalization, they may soon find themselves in a decline that they cannot recover from. |
| Year | 2005 |
| Corresponding Series Added Entry | Asian Institute of Technology. Research studies project report ; no. SM-05-05 |
| Type | Research Study Project Report (RSPR) |
| School | School of Management |
| Department | Other Field of Studies (No Department) |
| Academic Program/FoS | Master of Business Administration (MBA) (Publication code=SM) |
| Chairperson(s) | Johri, Lalit M.; |
| Examination Committee(s) | Dimmitt, Nicholas J.;Singha Chiamsiri; |
| Degree | Research Studies Project Report (M.B.A.) - Asian Institute of Technology, 2005 |