1 AIT Asian Institute of Technology

Process innovation management in telecommunication services : assessment of the communications authority of Thailand's organizational characteristics

AuthorPhadung Boonchuvit
Call NumberAIT RSPR no. SM-95-37
Subject(s)Telecommunication--Thailand
NoteA Research Study submitted in pa1tial fulfillment of the requirement for the degree of Master of Business Administration.
PublisherAsian Institute of Technology
Series StatementResearch studies project report ; no. SM-95-37
AbstractNowadays technology is recognized as the key for development of any organization. The competitiveness of International Telephone depa1tment of CAT depends upon how effectively it manages the innovation process since it was set up with the technology transfer from foreign counhy. As an explorat01y study, this research study aims to identify factors affecting the innovation process in the depa1tment and provide an innovation management framework to suit for this telecommunication fum. The results indicate that the co1porate culture, goal and strategy system, and leadership styles are the most impo1tant drivers for International Telephone depa1tment of CAT. Finally, the study proposes an innovation management model appropriate for this depa1tment.
Year1995
Corresponding Series Added EntryAsian Institute of Technology. Research studies project report ; no. SM-95-37
TypeResearch Study Project Report (RSPR)
SchoolSchool of Management (SOM)
DepartmentOther Field of Studies (No Department)
Academic Program/FoSMaster of Business Administration in International Business (Publication code = SM)
Chairperson(s)Igel, Barbara
Examination Committee(s)Swierczek, Frederick William;Kim, Young Bae
Scholarship Donor(s)The Communications Authority of Thailand. Ericsson (Thailand) Co., Ltd.
DegreeResearch Studies Project Report (M.B.A.) - Asian Institute of Technology, 1995

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