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The emergence of EDI in retail business in Thailand : a feasibility study | |
Author | Varaluck Chalitapanukul |
Call Number | AIT RSPR no. SM-95-10 |
Subject(s) | Electronic data interchange--Thailand |
Note | A research study submitted in partial fulfillment of the of the requirement for the degree of Master of Business Administration, School of Management |
Publisher | Asian Institute of Technology |
Abstract | A great deal has been written and spoken about Electronic Data Interchange(EDI) for this decade. Most existing literature are based on case studies from many developed countries. They gave varying aspects for EDI system implementation. Now, Thailand should respond to this emerging trend. Retail business is one potential sector where EDI can be implemented because of growth expansion and stiff business competition. Despite the fact that EDI resulted to a lot of benefits, the Thai retail business is hesitant to go on this direction. The research attempts to study the feasibility of EDI system in retail business in Thailand. The survey and interviews showed the current situation of retail business in Thailand and the difficulties encountered regarding EDI implementation. The case study on MAKRO's order purchasing system has shown the benefits of EDI against the present system being used which include the reduction of lead time, administrative attention, paper usage and potential errors. On a wider scale, the use of EDI will result to reduction in inventory, improve customer service and cash management, and increase the competitiveness. |
Year | 1995 |
Type | Research Study Project Report (RSPR) |
School | School of Management (SOM) |
Department | Other Field of Studies (No Department) |
Academic Program/FoS | Master of Business Administration (MBA) (Publication code=SM) |
Chairperson(s) | Speece, Mark W. |
Examination Committee(s) | Kim, Young Bae ; Vilas Wuwongse |
Scholarship Donor(s) | Netherlands Government |
Degree | Research Studies Project Report (M.B.A.) - Asian Institute of Technology, 1995 |